Keeping People Calm While Waiting in Line for Events
When people have to wait in long lines, they experience a wide range of emotional states: happy, excited, frustrated, upset, angry, and more. While excitement and happiness are often contagious, other negative emotions can quickly turn waiting into line into a nightmare, not only for the other guests, but your own business as well. Any time you expect long lines of people, you need to consider various options to help keep them occupied and calm as they stand waiting in between crowd control stanchions.
Set up stanchions, retractable belt barriers, and other crowd control equipment in such a manner to keep lines flowing in the right direction. Do not overlook using signs on top of stand posts to help people find their way and to ensure they are getting in the right line. People anger quickly after waiting in long lines, only to discover they were not in the right line, and that they now have to go to the back of another equally long line. Utilize employees to help avoid this problem by asking people where they are going, and then direct them to the right line. Additionally, have other employees walk up and down large lines and speak to your guests. Have them verify they are in the right line, thank them for coming, and talk to them to help pass the time.
- The Crowd Controller